This is an announcement.

Challenge the rules.  Fuck the usual normality and pretentious design.  Run from the masses.  Get lost.  Listen to yourself.  Ignore ‘trends’ they will fall.  Laugh.  It’s not all about fashion style is a must.  There is no point in designing something ridiculous to create a talking point, design something that people will love and want to wear and feel comfortable and cool in.  We are all mad.  The consumer is a means to an end.  What are you waiting for? 

These were some of my thinking points before coming up with my main manifesto and t-shirt design which is quite self explanatory.  Here are some photos not cropped or edited.  Feel free to comment.